Turn LinkedIn into a powerful source of visibility & leads.

I help B2B founders and marketers get clarity, create authentic content and win clients on LinkedIn.

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Your marketing shouldn’t feel like a guessing game.

You’ve tried showing up consistently. You’ve posted, connected, and experimented. But the results feel scattered. What you’re missing isn’t effort. It’s a clear strategy.

You’re in the right place if:

🔸Your LinkedIn feels inconsistent: you post when you remember, but it’s not leading anywhere

🔸You know content marketing works, but you don’t have time to create it yourself

🔸You want leads from LinkedIn, but the idea of ‘social selling’ makes you cringe

🔸You’re ready for a clear strategy instead of guessing what to post

Simple, supportive & strategic.

How it works:

01

1. Connect with me

Book a free consultation so we can talk through your business, goals, and current LinkedIn efforts.

02

2. get clear

We’ll identify what’s working, what’s not, and where to focus for the biggest impact on LinkedIn.

03

3. Grow with confidence

With a clear strategy in place, your LinkedIn finally feels focused, manageable and starts driving results.

BOOK A CALL

What clients

are saying:

  • Integral to what we do

    “We started working with Jo to help us do more on LinkedIn. We have more than doubled our engagement and consistently gained new followers. Jo has become integral to what we do on social media.”
    Pauline Rottstock
    Head of Marketing

  • Jo is your go-to

    “Jo was an intro from an industry colleague. She brought easy to implement, clear guidance and worked seamlessly with the team. It was quick, effective and efficient. If you want to supercharge your LinkedIn presence, Jo is your go to. Simple as that.”
    Neil Fox
    COO

  • Strategic, creative mindset

    “Jo brings a strategic mindset, creativity, insight, and professionalism to every project. The marketing assets we developed together were instrumental in driving Daemon toward its goals.”
    Anita Hudson
    Head of Marketing

“Three leads from a single post, worth £30k in revenue. All in all, pretty great.”

Tech founder, Bristol.

I’m Jo, your LinkedIn wingwoman

Ey up!

Whether you’re a freelancer trying to bring in more work, or a B2B business looking for better leads and content, I’m here to support you.

I work with B2B founders and marketing leads to create authentic, organic content. I’ll help you build a strategy and clear vision, so you can post regular, relatable content that resonates with your audience.

Then, we’ll improve your LinkedIn profile to make it easy for your customers to buy from you. I also make use of LinkedIn automation behind the scenes, to get your content noticed.

view case studies:

Solo founder

£250 / month

A coaching plan for early-stages businesses and solopreneurs.

Grow your profile

  • Mini-marketing workshop and strategy
  • Custom Notion dashboard: accountability & resources
  • Fortnightly 30 min coaching
  • Email support for unique, authentic content
Book a call

Growing business

£450 / month

Coaching, content co-creation with accountability. Suitable for more established businesses.

Generate regular leads

  • Marketing workshop and social media strategy
  • Fortnightly 60 min coaching with transcription
  • Five pieces of content co-created per month
  • Edited and approved by you before publishing
Book a call

Marketing lead

£750 / month

A full content support team, regular calls, on-demand content creation and responsive strategic guidance.

Build a legacy, create a community

  • Full value proposition workshop
  • Content creation, all managed, scheduled and analysed for you
  • Bespoke marketing plan, messaging & persona
  • Fortnightly 30 min calls with account manager
  • Custom outbound campaign to your target ICPs, 1000 leads at a time
Book a call

  • Jo is a brilliant B2B coach. I’ve had new business enquiries come directly through the platform.

    She combines a deep understanding of the platform with a clear, strategic approach. What sets Jo apart is her background in content – she understands how to strike the right tone, keep things grounded and human, and create posts that resonate. Her advice is practical and considered, never generic, and rooted in what actually works on LinkedIn.

    Since putting her recommendations into practice, I’ve seen a noticeable increase in engagement and have had new business enquiries come directly through the platform. As a result, I’d definitely recommend Jo to anyone looking to build a consistent and credible presence on LinkedIn.
    Samantha Brown
    Fractional CMO, Healthcare and Sustainability

  • Working with Jo has been brilliant.

    She asks the right questions, digs properly into you and the business, and quickly understood what I wanted to say and how I wanted to sound.

    I’ve always found LinkedIn content a bit cringe when it feels forced, but Jo got the tone right almost immediately. Our messaging feels considered, natural and genuinely like me and the business.

    I’d happily recommend her.
    Dan Gaffney
    Founder, Paragon

Not sure where to start?

Most clients follow the same path

Here’s how it works:

Start with a free 30-minute call

We talk through where you are, what’s not working, and what you actually want from LinkedIn.

Get a clear outside view with an audit

Many clients start here, especially if they’ve had advice before but haven’t acted on it yet. The audit gives you a concrete, prioritised plan you can take away and implement at your own pace.

Add coaching when you’re ready to accelerate

Fortnightly sessions, a shared roadmap, and someone in your corner making sure things actually happen, not just get discussed.

Hand over the content when it’s time to scale

When you know what works and you’re ready to hand off execution, done-for-you content keeps the momentum going without taking over your time.

Ready to make LinkedIn work for you?


Book a free call