Lean Content featured on You Are The Media:
Thanks You Are The Media for featuring me last week, talking about sheep, the offside rule and the importance of…
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Routine, practice and community growth with Mark Masters
This week we’ve got Mark Masters, founder of You Are The Media. Learn how he used deliberate daily routines to grow his own community:
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How Lean Content uses storytelling to create compelling content for Daemon.
Storytelling is one of the most powerful tools in the marketing world. Humans are hardwired for stories, naturally using narratives to make sense of the world.
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Growing VoCoVo across the globe with content marketing
We’ve worked with VoCoVo right since the beginning, and grown with the business as it scaled. Here’s the journey we’ve been on together:
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Niche Upon a Star- what can our guests teach us about authenticity?
Authenticity is a secret weapon. Being true to yourself can open all sorts of doors. We spoke to 9 experienced freelancers about why being yourself matters:
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The Case Against Bots: How to Plan and Write Content For Yourself
So much has already been written about ChatGPT. 57 million users in its first month. Trained on 570GB of data….
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The magic and joy of a bright rebrand.
A few weeks ago I wrote about how I felt returning to work after becoming a mum. I was exhausted and…
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7 reasons you need a content calendar
Think of it as a list of deadlines for all the amazing content marketing you’ll do in future.The problem is that 90% of businesses do marketing without an editorial calendar. Because it’s a ‘waste of time.’ Well, it’s not. And here’s why:
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The case for slow content.
Are we all rushing content marketing? Why not treat content with the same respect as branding:
