Artichoke

LinkedIn team activation with one the UK’s best-loved luxury brands.

Artichoke already has a huge following and a fully-booked waiting list, but LinkedIn was still an opportunity:

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The project

Inspiration and creativity

Artichoke draws inspiration from the classical order and creates interiors that will last for generations.
LinkedIn was the place to put the thinking, the craft, and the standards into words.

So we worked alongside the marketing team and we put a simple structure in place to support it.

We did three things:
1. agreed what Artichoke should be known for on LinkedIn
2. turned that into a clear set of themes the team could use week to week
3. made it easy for the people closest to the work to contribute, without it becoming a big extra job

No reinvention. Just a calm plan the team could run with.

  • If you want to super charge your LinkedIn presence, Jo is your go to. Simple as that.

    Jo was an intro from an industry colleague. We’d made huge gains on Insta and Pinterest but Linked In remained an elusive challenge. Jo brought easy to implement, clear guidance to the table and worked seamlessly with the team to get this pillar up and running. It was quick, effective and efficient. 
    Neil Fox
    COO, Artichoke